Google, Yahoo!, MSN and other search engines use the number of links to your Website they find across the net to determine how popular your site is. It’s far from the only thing they look at, but it is an important factor. The more links pointing to your site, the more popular it must be, right? This popularity as determined by these search engines in turn helps determine where your site is shown in search results. If your site is popular and one of your important key words is “children” your site will show up higher in the results then a less popular site everything else being equal.

So links in quality Web directories let the search engines know that your site is a “contender” with links to it from other quality sites out there. The video below is a good place to start if you’re new to SEO or Web directories. Check it out.

Click here to view the embedded video.

The directories we like the most are: Moms and Big Internet Guide. And yes, we are very biased. : ) Both of these directories offer permanent links for $10 or less and they are both growing in page strength and traffic.